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How The NMI Call Works

What Is The NMI?

The Negotiation Margin Index (NMI) is a live negotiation simulation with a professional negotiator that exposes your three biggest profit leaks, scores you against six elite characteristics, and puts a dollar figure on the money at risk… so you can fix it fast.

Why you can trust it
Built by practitioners. Battle-tested inside live enterprise deals under NDA. Grounded in the Six Elite Business Negotiation Characteristics that separate the elite from the average.

You get:

  • Your NMI score and your percentile vs your sector.

  • Top three leak drivers with short evidence and dollars at risk.

  • Three counter moves to run this week.

Status:

  • Elite starts at 80. Earn your Elite badge and see where you rank this quarter.

  • Private and confidential under NDA norms.

Trusted by Global Brands & Top Executives
to Win Critical Negotiations

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What You Get In 60 Minutes

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  • Weighted score across the 6 Elite Characteristics of Elite Negotiators: People Skills, Teachability, Courage, Ambition, Consistency, Fun.

  • Your top 3 leak drivers with short evidence.

  • $$ Bands for money at risk on your live deals.

  • 3 recommended counter-moves you can run this week.

  • Sprint fit check and guardrail options.

What Happens When You Fix The Leaks

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  • Concessions down 28% on renewals in 6 weeks.

  • Sales cycle shorter by 21 days without discounting.

  • Improved payer terms across 3 markets in one quarter.

*Results anonymized​

Built For High-Stakes Deal Leaders

Heads of Sales | Procurement Directors | Market Access Leaders | Sports Marketing Heads | Founders & CEOs ​

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Every Negotiation Without A Plan Leaks Margin

Quantify $$ At Risk In 60 Minutes. Then Fix The Top 3 Leak Drivers In 12 Weeks. 

Fast Answers

  • The Negotiation Margin Index is like an MRI for your deals. In just 60 minutes, we’ll dissect how you negotiate, expose your 3 biggest “profit leaks,” and put an exact dollar figure on what’s slipping through your fingers. Think of it as the X-ray that finally shows where the money’s bleeding out, and how to stop it fast.

  • Zero binders. Zero spreadsheets. Zero homework. We handle it all.
    You show up, answer a few sharp questions, and we’ll do the heavy lifting. If you can spare 60 minutes, we’ll give you a crystal-clear picture of where your margin is vanishing....and what to do about it.

  • Nope. No slide decks, no “let’s circle back,” no endless fluff.
    This is pure value, front-loaded. You’ll walk away with your score, your leaks, and your moves ,whether you ever talk to us again or not. (Fair warning: most leaders who see their leaks want them fixed yesterday.)

  • Your data is locked down tighter than a vault.
    Nothing leaves the room. No names, no deals, no leaks get shared with anyone. Your competitive edge stays yours and yours alone.

  • You’ll leave with:

    • Your NMI Score. Where you stand in the elite negotiation league table.

    • Your 3 Profit Leaks. Laser-identified with hard-dollar impact.

    • Your Next 3 Moves. Ready to implement in your very next deal

    • Most leaders find themselves circling the calendar for the next negotiation, itching to try the fixes.

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